The World Gold Council (WGC) has reported that global gold demand jumped 3% year-on-year, hitting a quarterly record of 1,313 metric tons in Q3 2025. This surge was largely driven by investors turning to gold as a safe-haven asset amid market volatility and inflation worries. Investment in gold bars and coins surged 17%, while gold-backed ETF inflows skyrocketed 134%, reflecting renewed investor appetite for the yellow metal. Central banks also remained active buyers, increasing their holdings by 10% to 219.9 tons during the quarter.
For India, the world’s second-largest gold consumer, the report highlighted robust retail investment demand even as jewellery sales slowed due to higher prices. Global jewellery demand fell 23% to 419.2 tons, but investment demand more than compensated for the drop. Experts note that Indian investors are increasingly viewing gold not just as a cultural asset, but as a strategic hedge against inflation and currency volatility. With gold prices hovering near all-time highs, the metal continues to glitter in uncertain times.
